Hispanicize 2013 took place, from April 9 – 13, at the breathtaking Eden Roc Hotel in Miami Beach, Florida! Hispanicize, which takes a complete year to plan, is an event for brands, marketers, bloggers, journalists, celebrities, film makers, and authors to connect and share ideas targeting Latinos.
Before traveling to Hispanicize, I downloaded the Hispanicize App to my iPad and Android phone, which made it easy to follow my busy schedule, connect with other influential bloggers, and receive any latest updates on the event.
Here are my 5 top reasons to attend Hispanicize:
Speakers: From day one, Hispanicize offered a diversity of sessions under 6 categories: Bloggers, Social Media, Advertising/PR, Music, Film, and Journalists. The quality of the speakers was outstanding! I came back from Hispanicize with new creative ideas to take our blog and marketing to the next level, including learning valuable tips on pitching to brands, the power of positive reviews, the value of scent marketing in the Hispanic market, and the importance of going mobile in the Hispanic market.
Food: We began our day with a filling and fresh breakfast, including cereals, yogurt, muffins, bagels, fresh fruit, juices, coffee, milk and more. A good breakfast helped me to stay energized and focused on my morning sessions. Also, one of the most inspiring and empowering breakfast events was the Friday breakfast with Clorox and one of the top motivational speakers, Pegine Echevarria!
By the time it was lunch, Hispanicize coordinators and sponsors provided all attendees with delicious dishes, including pastas, grilled chicken, seafood, salad, roasted vegetables, assorted beverages and more.
Best of all, during lunch, it was inspiring to hear Latino success stories from Actor & Entrepreneur Carlos Ponce, Zumba’s Beto Perez, and Director Nicolas Lopez.
As for desserts, tables were set-up outside the afternoon sessions with an assortment of decadent treats.
Exhibits: Visiting the exhibit area gave influential bloggers, like me, an opportunity to speak with newswire representatives , like Business Wire and PR NewsWire, and Public Relations representatives, such as Lowe’s on how we can work together. I also spared a few minutes for fun photos, compliments of Visit Orlando and Transition Lenses!
Networking: Influential bloggers, journalists, and Public Relations (PR) representatives from all over the country and as far away as Canada came to attend Hispanicize 2013. The evening receptions were another opportunity to connect with other influential bloggers, speakers, and PR coordinators.
Major Evening Events: Hispancize 2013 coordinators planned fun evening events for all bloggers and journalists, including Red Carpet movie screenings with celebrities, music concerts, a McDonald’s Yacht party, and after parties.
Thank you to the entire Hispanicize 2013 team, including Manny Ruiz, Angela Sustaita-Ruiz, Katherine Johnson, Lexi Terrero, and Mike Valdes -Fauli, plus sponsors, like Disney, Coca- Cola, Transitions, McDonald’s, Lowe’s, Procter & Gamble, Tide, Target, Clorox, Pandora, NBC Latino and so many more for making this event a phenomenal experience!
Are you coming to Hispanicize 2014?
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